media' refers to the different channels we use to communicate information
in the everyday world. 'Media' is the plural of medium (of communication),
and the main media are
Studies involves the close analysis of the images, sounds and text that
we experience via the media. It is the study of individual media texts
(such as movies, TV shows, magazines, websites) and
made them ("institution")?
they were made ("process")?
they were made ("purpose")?
they were made for ("audience")?
rules were followed when making them ("conventions"
well as essays, research, and reports, Media Studies also involves practical
work, where you learn the techniques involved for the production of
your own media text. Students at SIS have recently produced pop videos,
TV commercials, magazine advertisements, computer animation, photo-essays
and documentary videos. Media is a 'learn by doing' subject, and you
compare your own experiences with what the 'professionals' go through.
Most of our production in school is done digitally (ie using computers)
and we have the latest software and equipment to help with this.
Studies can be taken as a GCSE, AS or A-level course and many students
go on to study it at university. Success in this subject comes from
a combination of creativity and understanding. It is a unique fusion
of practical and theoretical learning, which, although it can be hard
work and very time consuming, is always rewarding. It's also a lot of
fun - what other subject deals with your favourite movies, popstars
and TV shows?
we progress into the 21st century, communications are becoming faster
and faster and faster. Think of the millions of different media images
you are bombarded with every day. It is as important now to be able
to read and make sense of those images, as it has been to be able to
read ordinary text. If you do not know how to read the messages coming
at you from TV, the Internet, advertising etc, then you may become very
lost in the modern world. You also need to have a good idea of how those
messages are made, and who is making them, so that you may quickly become
aware if someone (or some corporation!) is trying to manipulate your
thoughts and feelings.
Studies is also about appreciating the skill and creativity which goes
into the production of media texts. Just as analysing the different
techniques used in the creation of a poem or novel helps you appreciate
the talent of the writer, so does learning about media techniques help
you appreciate value the skill with words and pictures that the creators
of a media text must possess.
Studies also deals with the very latest ideas - which is why you need
a website to help you study it. Although you do need to have some understanding
of the history of media (particularly how new technological developments
have changed things), the focus of your studies is what is happening
right now, buzzing round the airwaves of the globe.
the drop down menu below to find the area of the media which you are
going to specialise in. You will find lots of information on each media
form, and a whole range of links to other sites. How easy can studying